The best pins are always visually compelling, but not necessarily the prettiest graphics. You see, your pins need to be eye-catching, stop the scroll-worthy, keyword-packed! But not keyword stuffed!
Pin Styles
There are two types of organic pins we want to focus on: static and video
The general rule of thumb is vertical pins, 1000×1500 or 2×3. Most users are on their phones, so it’s more visually appealing to use a format that goes with the screen.
You want to add a call to action on every pin you make to encourage your audience to click through, save, or whatever you want them to do.
It’s important to give context when uploading a pin. That means adding a title, description, and link. For your video, you want to have a thumbnail that speaks about the topic.