Meet Laura Clark, the talented brand, website designer, and SEO strategist behind It’s Clark Creative. She helps businesses craft compelling brands that connect with their ideal clients. Laura was already a force to be reckoned with: booked clients, a popping social media presence, and a website ranking well on Google. But with a new baby on the way and a daughter demanding cookie-baking sessions, she needed a way to generate income without sacrificing precious family time. She needed sales without the constant hustle. That’s where Pinterest came in.
My favorite pins of Laura’s content so far: Check out her Pinterest
The Challenge:
Like many entrepreneurs, especially moms, Laura faced the challenge of scaling her business while maintaining a healthy work-life balance. She needed a marketing strategy that could work for her, generating leads and sales even when she couldn’t be “on” 24/7. Specifically, she wanted to leverage her expertise in website design and SEO strategy and attract clients who valued the transformative power of a strong online presence.
The Solution:
We collaborated to create a Pinterest strategy tailored to It’s Clark Creative’s target audience. This wasn’t just about pretty pictures; it was about showcasing Laura’s expertise, highlighting her services (like brand strategy, SEO strategy, and website design), and driving qualified traffic to her website. We focused on creating pins that resonated with business owners looking to elevate their brands.
The Results (with Visuals!):
In just two months, with a consistent posting schedule of around three pins a day, we generated 25 website clicks.
Those clicks translated into real results. Two potential clients landed in Laura’s inbox, ready to invest in her web design services. They were impressed by the clear and compelling presentation of her work on Pinterest.
Even more exciting? She sold a website template after just one month of focused Pinterest activity! This demonstrates the power of Pinterest to drive passive income.
Pinterest is a powerful visual platform for businesses of all kinds, including service-based businesses like It’s Clark Creative. It’s not just for recipes and DIY projects! With a strategic approach, Pinterest can be a highly effective way to attract ideal clients, showcase expertise, and drive sales. For busy entrepreneurs, it can be a game-changer, allowing them to generate income without sacrificing their personal lives.
Are you a business owner looking to elevate your brand and attract more clients? Are you ready to experience the power of Pinterest marketing? Let’s chat!
And be sure to check out It’s Clark Creative for all your branding needs!
